What is GoHighlevel/Highlevel?
GoHighlevel, or just Highlevel as its users call it, is an all-in-one sales and marketing platform for marketing agencies and small businesses. The GoHighlevel platform offers every tool needed to run a business successfully at a fixed monthly cost. The GoHighlevel platform allows you to Whitelabel their software so agencies can use this platform and brand it like it was their own. This allows agencies to create a Software as a Service (SaaS) business and an additional monthly recurring revenue stream.
Typically agencies would perform a job for their client like building a website or running Facebook ads only to have the job end or the client cancel their service. Now, agencies have to continue to market to find another client. Now with GoHighlevel, you can migrate your clients off whatever CRM, email marketing tool, phone system, or funnel software they may be using and run their business entirely off the GoHighlevel platform. The best thing about this is that your clients pay you monthly for these services. You can charge $297, $497, or whatever you want to charge for these services and your client continues to pay for these each month like a utility creating a stable recurring monthly revenue.
GoHighlevel sets no limits for its users on any paid plan so you can have unlimited contacts, websites, funnels, email or text templates, and workflows. There are also no limits for storage so you can host as many videos, files, documents, or images as you or your clients may have.
For a complete list of features for this platform, you can look at my article GoHighlevel Review.
If you are interested in how GoHighlevel structures its pricing, review my article GoHighlevel Pricing Plans.
What is Video Tracking?
GoHighlevel has a new feature that allows users to track how long a person watches a video hosted on a GoHighlevel funnel. This feature gives the user much greater insight into how long customers watch the video to gauge their interest. Not only can you track the amount of watch time for a video, but GoHighlevel has provided automation in the platform to allow you to start a workflow once a particular customer watches a certain percentage of the video on a funnel page.
Imagine having a funnel where you know how long a user has watched your sales video and then customize communication to that customer in real-time. Pretty amazing, right!!
How to use Video Tracking in GoHighlevel?
To use the Video Tracking feature, your video must be hosted with GoHighlevel. If you need help with how to do that, you can review my other article about Video Hosting.
The first step is to upload all the videos you want to use in the media library. Before the videos can be used for video tracking, they must be encoded by GoHighlevel first. There is nothing you need to do as they are encoded automatically when they get uploaded. Depending on the size of the video, it could take a couple of hours before they get fully encoded. Before the video gets encoded, it is in a raw state. This means it has yet to be encoded. Once the videos get encoded, you will see them like this in the media library.
To see if a video has been encoded, you can only see this setting inside a funnel page where the video element is used and the Hosted Video option is selected. You must click on the button to browse the media library then you will see the video status. You will not know the status by going directly to the media library.
Once the video is selected, you MUST disable the progress tracking video option to report the watched percentage accurately.
Once you have the video loaded on your funnel page and the settings configured, you can set up the workflow to track it.
Go to your Automation and create a new workflow. For the workflow trigger, you want to select Video Tracking, and then you will need to set up a filter for the funnel, the video to track, and then the percentage of the video to get the trigger configured.
Now that you have the trigger setup, you can add any other steps in the workflow.
GoHighlevel Video Tracking Conclusion
As you can see, this video tracking feature is a game-changer for businesses that want more insight into their sales funnels. GoHighlevel continues to increase the value of its platform by adding new features like this.
Thank you for reading my article. Have a great day.